The real reason small businesses get stuck or fail
even when their owners work non-stop
Most small businesses that struggle, stall, or even shut down don’t do it for lack of effort or willpower. They do it because they pour all their time, energy, and resources into the wrong things.
After analyzing dozens of small businesses, I realized that the ones that actually succeed all follow a similar path.
So I set out to study them closely, map their journey, and identify what they had in common, what they did right, and when they did it — to be
able to replicate it and help other entrepreneurs to thrive.
And that’s how the Growth Cycle for Unstoppable Businesses was born.
The path successful small businesses actually follow
The Growth Cycle for Unstoppable Businesses reveals the five key stages every small business goes through — from their very first
steps to full consolidation, profitability, and growth — without having to become a medium-sized company.
The 5 growth phases of unstoppable businesses
STAGE 1
Ideation
You have a clear business idea, but you still don’t know how to turn it into income
STAGE 2
Validation
You’ve started making sales, but they’re sporadic and unpredictable
STAGE 3
Take Off
You have consistent clients and income, but you lack the structure to grow
STAGE 4
Acceleration
Your business is profitable, but you’re maxed out and need to scale with control
STAGE 5
Ascension
Your business is known in your niche, and you’re ready to expand your impact
Find out which stage you're in and what to focus on to keep growing with confidence
Marketing strategist, founder of Bestrategy, and creator of the Marketing Roadmap for Unstoppable Businesses.
Over the past 20 years, I’ve developed, tested, and refined the tools and strategies I now use to help committed entrepreneurs like you build the business they truly want.
And this test? It’s designed to help you stop guessing, focus your energy, and take the first step toward real, intentional growth.
If you're ready to build your unstoppable business, this test is the best place to start.
Taking the test felt like hitting pause on the chaos… and finally seeing things clearly.
It was such a relief to realize I didn’t lack the ability, I just lacked clarity. I’d been burning out trying to copy what seemed to work for everyone else.
Now I know what really matters for me and my business, and I can finally roll up my sleeves and start making it happen. That changes everything.